Search Engine Optimization Clue (Infographic)

To put it simply, SEO (Search Engine Optimization) is one of the most important knowledge/skills that all internet marketers should be aware of. Having said that, since time is money (correct in both online and offline space), many internet marketers would preferred outsource their SEO needs to specialists.

 

This is especially true since global search is still on the upwards trend even with the "invasion" of social networking sites (like Facebook, Twitter and Pinterest etc..) and there is no sign of slowing down. Thus, if you do not want to spend too much time and money on the paid search result, do spend sometime on the on-page and off-page SEO (of your site/blog) either by yourself or through SEO service provider. One of such prominent play is MOZ.     

 

Lastly, check out the following relevant Infographic:  

outsourceseonow.com

Cheers!

Can You Imagine If There Is No Blog From Tomorrow Onwards? (Infographic)

Blog was been here for since 1997 and it will continue to be in existence in the foreseeable future. In fact, some of the authoritative blogs (like Mashable, TechCrunch etc.) have over-shadowed the mainstream media for many years.

 

So, can you imagine one day if all the blogs gone holidays and MIA (Missing-In-Action)? I can't either.

 

In fact, there is a whole Blogconomy currently brewing "silently" in the online space and many of the professional bloggers are living out of it, comfortably. Recently, Ignite Spot produced a brilliant infographic that will answer all your doubts and queries about Blogconomy.

 

Enjoy!

 

 

Cheers!  

Why Is SEO (Search Engine Optimization) Still Important? (Infographic)

For those who tell you that internet marketing has switched its gear from SEO (Search Engine Optimization) to Social Media. The truth is, it is far from truth. In fact, both SEO and Social Media can complement each other to create a more powerful online presence.

 

To quote you two examples:
 

1. Do you know that the big G in the search engine (I am sure you know who) is receiving more than 1 billion searches each day?

2. There are about 36% of the small businesses paying for the publishing and analytics tools to enhance their SEO?

 

With the launch of its own Social Networking site, Google+, Google has integrated the Google Search with it seamlessly and doing pretty well in terms of consolidating results the with more social proof.  In fact, the other big player in Search Engines, Yahoo! is doing so too with the integration with Facebook and their site has gone much more than search alone!

Thus, it is not a zero-sum game, both SEO and Social Media still have an important role to play in the online space.      

 

Reference Site

Cheers!

Content Marketing Is Here To Stay (Infographic)

Most gurus will tell you this: "Content Is King" as for as internet marketing is concern and personally I am 100% agreeable with to it. Also, it will be forever true as long as we continue to consume media through the online channel especially internet. 

Of course, what would probably evolved is the format of the content as well as how we consume them. For example, with the ever increasing world-wide adoption of smartphone/tablets, more content will be customised to fit into the mobile devices like there (in the form of phone apps) for a better user experience. 

Thus, content marketing is here to stay. Having said that, for content marketing to work well, we need to ensure that the content is valuable, up-to-date and relevant to the targeted audience. As illustrated by the following infographic, content marketing starts with sufficient research followed by identification of the appropriate formats and finally choose the proper channels to release/promote them.         

hubshout.com

Cheers!

Let's Go Back To Basic Of Blogging [Infographic]

Today I am feeling a bit nostalgic and thus like to share a bit of the history of BLOG. Of course, I will not dwell with too much historical details here but just wanted to share the answers to the following two basic questions:

1. When was the term BLOG being coined and by who?

2. How is the term BLOG formed?

 

First, the one that responsible for the term Blog is Jorn Barger. In December 1997, he first coined the term Weblog and the term Blog was derived from the combination of these 2 words (Web + Log), which is the answer to question number 2.

Courtesy of Blogskinny, they have generated a simple yet meaningful Infographic about the history of Blogging which answer the similar questions.

Now, enjoy the Infographic below:

blogskinny.com

Are you a blogger? If not, you may want to jump into the bandwagon as it is fun and profitable (to some) to be a blogger. ;-)

Cheers!

This Anatomy Of Link Infographic Tell You Why Link Is Important In SEO (Infographic)

As far as SEO (Search Engine Optimization) is concern, LINK is one of the critical element in the on page optimization. Of course, not all links are created equal. Thus, it is important to pay enough attention when you are placing the links in your site or blog.

 

Just take for an example, a link from authority site like The New York Times is worth 200 times more valuable than random site/blog. As per the statistic, there are 9.2 trillion links on the web and it is growing furiously. So you got the math of how important the links is.

 

The following infographic (Anatomy Of A Link) from HubShout explains very well on how a link looks like from the Search Engine perspective.

hubshout.com

Cheers!

Why Google+ Is Important To Your Search Rank (Infographic)

As you are probably aware, Google+ is actually the last big player in the Social media scene. Launched in June 2011 and with just slightly more than 2  years history, it has garnered close to 360 millions users (as at May 2013) and officially become the second-biggest Social Networking site. I am sure you know who is the biggest one! ;-)

With its sheer size and tight integration with Google's other products like Google Search Engine, Blogger and Youtube, if search result (especially from Google Search) is important to you (or your business), you will want to get your hand "dirty" in the Google+ space.

Study shown that Websites with the presence of Google+ Business Page can potentially raise the Search Rank by 15%. Check out the infographic below for more details: 

Infographic Source

So, what are you waiting for? It is about time to get your business (or online presence) Plus-ed, if it has not been done so.

Cheers! 

There Is No Success Without Failure (Infographic)

In life, we are facing with constant challenges (big and small), at times we get through it with flying colour but at other times, we faced with failures. Same thing applies to online venture like Internet Marketing.

 

Just like the title said it all, there is no success without failure! The good news is, for online venture, it allows us to fail fast and cheaply (at least as compared to brick and mortar venture). Thus, the question is not how many times we failed, but how many times we get back up and try a new ones, until we success.

 

Still need some convincing? Check out the following infographic for some inspiration:

There is no success without failure - Infographic

Have you failed enough? If no, I guess you are not successful enough! ;-p

Cheers! 

Why You can't afford To Ignore The Online Channel Now? (Infographic)

If you are in business (brick and mortar or online, big or small), I am sure you are aware by now that online channel is a necessity. Every day, millions of people making use of search engines to look for the products or services that they are interested in. Thus, it is definitely a channel that you can't afford to ignore.

 

Effectively, that explains why the needs of Internet Marketing (especially the Search Engines Marketing and Social Media Marketing) is on the rise. Of course, online is a very fluid and dynamic channel, changes usually come in fast and furious. Thus, it is important to have a constant look out for the online development. 

 

So, if your business is still has no online presence of any form, it is definitely time for you to review your marketing budget and place a fair bit of attention to the online channel as well. Need some quantitative figures on what happen in the online space? Check out the following informative infographic from Global Press Release: 

Image Source

Cheers.

175 million online shoppers by 2016 [Infographic]

Internet Marketing is nothing new but it will be increasingly becoming more mainstream. The key reason is the eCommerce sites are springing up everywhere, from giant authority sites like Amazon, Rakuten to the smaller sites in the form of blog shops.

 

Actually, there is no surprise at all for the eCommerce boom, with the increased online security, ease of international payment method (e.g. Paypal) and mobile channels (i.e. mobile devices like mobile phots, tablets etc.), the only way is up for the eCommerce (especially the digital goods). With the booming eCommerce, internet marketing (in the forms of inbound marketing, social media marketing or pure online advertising etc...) is proportionately on the upwards trend too.

As per Arrow Payments, the US online shoppers alone is expected to grow from 137 millions (in 2010) to 175 millions (in 2016), which is more than 25% increase! So are you on the bandwagon yet?

Check out the following simple infographic (from Arrow Payments) for more details:
 

www.workflowmanagement.us

Cheers!

Blogs Doing Better Than Social Networks In Influencing Purchase [Research Report Review]

At the current social commerce age, when comes to identifying the most influential channels for purchase, many of you might be pointing towards the Social Networks like Facebook, Youtube and Twitter etc... However, basing on the latest Digital Influence Report conducted by Technorati Media, it is a surprise to note that blogs outrank Social Network in influencing the purchase. Shock?

Of course, Social Networks (especially Facebook, Youtube and Twitter) are fairing quite well in other aspects of the equation too. Following are some the key highlights of the report.

FREE eGuide - 20 Marketing Trends & Predictions for 2013 & Beyond [Hubspot]

In 2012, the world of marketing underwent major changes. We saw the rise of Pinterest, several IPOs and acquisitions, an aggressive political ad war, Facebook's 1 billionth user, and watched one Korean artist turn into a global phenomenon thanks to YouTube.

But what's in store for the next year? Let Hubspot's new guide serve as your navigation system into the world of marketing in 2013.

Now then, let's gaze into the marketing crystal ball, and uncover what marketing will look like in 2013.

For a copy of the FREE eGuide, 20 Marketing Trends & Predictions for 2013 & Beyond (from popular Inbound Marketing service provider, Hubspot), click on the image below or the link here.

Hope you enjoy the eGuide as I do.

Cheers!

Book Review - Get Rich Click! by Marc Ostrofsky

As everyone involved in the Internet Marketing (IM) know that knowledge is the key to success in IM. As the saying goes, Content Is King in IM, but before you can provide any relevant and meaningful content, you need to be equipped with the corresponding necessary and relevant knowledge. 

If I were to allow to recommend only ONE book to read in the IM arena, it got to be Get Rich Click! The Ultimate Guide To Making Money On The Internet by Marc Ostrofsky. Author Marc Ostrofsky is an entrepreneur and Internet pioneer whose companies make $75 millions annually. In this New York Times Best Seller book, he outlines the key strategies and present it marvelously with real life examples.

Also, in this easy to follow guide book, Marc Ostrofsky leave no stone unturned and making sure that you will learn every single aspect of the "what?" in the Internet Marketing arena. 

Wordpress - The Top 30 Plugins [Infographic]

When come to blogging, the most popular CMS (Content Management System) in the market is Wordpress. It's easy to use, it's free and best of all, it's unlimited expandability with Plugins and Widgets. Currently, there are about 150 millions blogs powered by Wordpress and Blogger is second on the list. Yes, this particular blog is powered via free Blogger and I have no qualm of promoting either one of them as I am happy with both (I do maintain multiple blogs under both platforms).

Talking about Plugins, there are more than 22,000 plugins (free and paid) in the market and the challenge for many of us is to choose a stable and suitable plugins for your blog. Graphs.net has recently released a useful Infrgraphic showcasing the Top 30 Wordpress Plugins by number of downloads.

Check out the infographic below...

Blogging With John Chow - Highly Recommended!

First, I would like to ask you a question. Are you a blogger or aspired to be a blogger? If yes, proceed to A,if no proceed to B.

A: Are you intended to make money out of your blogging venture? If yes, proceed to C, if no proceed to B. 

B: You might not find this post of your interest but you can still read through to find out how John Chow turn zero to $40,000 per month income in 2 years merely through blogging... 

C: This post is meant for you. Whether you are currently making a handsome side-income through your blog or still findings ways to do it, you got to check out the secret of how the world top blogger, John Chow do it! Keep reading...as what I am going to share next will change your view on blogging business!

Impressive Stop-Motion History Of GIF [Video]

If you are on internet regularly (who doesn't?), I am pretty sure that you will chance upon many animated/moving photos scattered around the web pages/blogs (as an example, refer to the photo on the left). Most probably, these are the GIF file. GIF stands for Graphic Interchange Format and it was born 25 years ago.

GIF has survived Dot.com crash and remain a strong and important property in the media-rich online world. Let's take a walk down GIF memory lane with this delightful stop-motion video directed by Sean Pecknold (LEGS Production):

Hope you enjoy the sharing. Do you have any favourite GIF? Feel free to share it in the comment section.

Cheers!

Social Media Marketing Is No Longer An Option!

At this stage, it is obvious that Social Media Marketing is no longer an option but rather a MUST for any brand/business to be sustainable in the long run. Social Commerce has changed the landscape of marketing as a whole. For those who are involved in the marketing, we just need to keep our eyes wide-open for the development in the Social Media space!

That's also the reason for me to create another blog focusing on Social Media development. I simply called it Social Media Plus. Basically, I created this platform to share my curation of Social Media related resources, with a tinge of Asian Perspective in a weekly post that I called Social Media Flash (click to see the sample post). This is on top of the regular posts that I shared a few times a week.

Giphy - The Marvelous GIF Search Engine

The GIF (Graphics Interchange Format) images are very popular and well liked by most, the reason is simple, an animated/moving image is much more appealing than a static image. Besides, such images is more likely to go viral i.e. increase share-ability.

One challenge we are facing now is the difficulty in searching for relevant GIF images with specific topics/themes. Fret not, here comes the rescue. Giphy, a super clean and simple GIF search engine. Effectively, the way to search is just like any other search engine i.e. just type the keyword(s) of your interest and the result (all GIF images in this case) will be displayed. You will see the static images in the result but when you mouse over it, the animation part will come to life!

1ShoppingCart - Your online Store buddy

Regardless of the kind of business you are in, the best time to create an online presence (or eCommerce store) is always - the earlier the better. The reason simply is because with the online channel, you can reach out to global customer base at 24x7 with a fraction of cost (as compared to the bricks and mortar store). 

Of course, in order to create a true impact in the online space, you need to invest in the website creation, hosting of your site, shopping cart implementation etc... which might sound too daunting a task for some of you. That's why you need to find a trustworthy partner to be your buddy in online store builder. 

1ShoppingCart fits the bill perfectly as it provides a wholesome eCommerce store solution comprises of:

• All-in-one solution for selling online
• Reliable and secure shopping cart
• Powerful email marketing AND
• Robust product catalogue for physical and online goods

What's more, you can try it FREE for 4-weeks now! Take the chance and give it a try now, your online presence will never be the same again! Click on online store builder for the free trial. 

Cheers!