When come to SEO (Search Engine Optimization), Content is its most important buddy, this is especially prominent when the Search Giant, Google, implemented its latest Search Algorithm (Panda). Thus, there are more and more marketers (online or offline) are incorporating content marketing as part of their SEO strategy. To me, this is a fair game plan, as a user who search online almost everyday, what we expect the least is the search result with quality and relevant content.
On top of content, the other key element in SEO is social media. Yes, you hear me right, that’s where the phrase ” Social is SEO and Content is Social” come about. If you have not already know, the search giants (i.e. Google and Bing) already (or have plan to) integrate the Social sharing as part of their search ranking i.e.
“Bing uses Facebook Likes as ranking signal for logged-in users”
“Google is working on using Google +1 as a ranking signal”
“Tweets help Google index faster”
In short, when we talk about SEO nowadays, we need to include Content and Social Media as a a total SEO solution! Braftonhas generated an informative Infographic to explore how content made a difference in search engine visibility. Check out the Infographic, Why Content For SEO below:
Social Media is becoming a very important component of overall marketing strategy in any kind of business (online or offline). In fact, it is so important nowadays that almost every website/blog you visit, there bounds to be few social sharing buttons/icons spread across the site (the main "culprit" will be non-other than Facebook, Twitter, Google+ and the more recently Pinterest).
Talking about Social Media, do you know that there is actually a day being coined as "Social Media Day"? It is an annual event launched by the authority Social Media Blog, Mashable since 2010. So, this is the third year and it happen on every 30th June of the year. The original idea of this event is to recognise the digital revolution happening right before our eyes. What it does is to invite you to join fellow social media enthusiasts by hosting or attending a Social Media Day Meetup in your area.
For more details of Social Media Day Event, check out the links below:
It is a day to learn and share with the social media enthusiasts around your area (physically or virtually). So, mark your calendar and go ahead to check out any Meetup event(s) in the area.
The invasion of Social Media into our daily lives have been on the steep upwards trend ever since the appearance of Facebook. What make it even more invasive now is because of the subsequent introduction of other popular sites like Twitter, LinkedIn, Youtube, Google+ and Pinterest (which is the latest craze in the social media space), so, it is just impossible to miss any of such social media mentioning in any of the website/blog that you are visiting.
Don’t get me wrong, I am not against any of these social media sites, In fact, I am promoting the use of social media in your online venture as they are the great channel to attract targeted traffics (if you approach it correctly i.e. not spamming). What I am trying to highlight it that Social Media is here to stay and it is something that every internet marketer should pay attention to (if they have not done so)!
I am not an expert in Social Media but it is a keen topic of mine for my online venture. Today, I am going to share the mother of all infographics collection on Social Media. I am pretty sure that all the social medias that worth mentioning are mentioned here. So, check it out on how they each fair through these awesome infographics (click on the images to enlarge) .
1. Infographic On Facebook:
2. Infographic On Twitter:
3. Infographic On Youtube:
4. Infographic On LinkedIn:
5. Infographic On Pinterest:
6. Infographic On Instagram (acquired by Facebook in Apr 2012 for $1 Billion):
What do you think of these infographics? Share your view here.
Participating in Social Media or Social Networking sites should be a key element of your overall internet marketing plan, regardless of the size of your venture. With the recent global craze of smartphones/tablets adoption, the social media has already went one step further to become a "real time" social connection (i.e. the consumer is expecting super-fast response of their feedback/questions posted on the social media).
Of course, when come to social media, the giants like Facebook, Twitter, Google+, Youtube and LinkedIn are the mainstream players (which are the must have for all internet marketers). Today, I am going to share 5 of the lesser known "new" kids on the block which some of them have potential to make it big, some day (you have been warned!):
1. Spling - Works something like StumbleUpon for user to share the interesting sites/blogs/medias. Following is the extract from the Spling official site :
"Spling is a social platform focusing on content discovery and media sharing. Our goal is to make sharing and discovering cool and relevant links as easy as possible. We allow users to share any link with anyone in the single click of a button, while creating a repository where they can store and sort their favourite links. Users can share with friends, groups, or the community at large. Simultaneously, we allow the users to explore and consume Internet content filtered through their friends, families, and communities—the people they trust and care about—thus ensuring a guaranteed quality of content."
2. Unthink - A new social media platform that trying to achieve what facebook is doing, but with a tinge of unconventional tone! Following is the extract from the Unthink official site:
"UNTHINK is an all-in-one social media platform that enables you to connect with the world around you and collaborate with others to bring the change you want to see in the world.
It is a Community with a Shared Way of Thinking.
Our mission is to emancipate social media and unleash people’s extraordinary potential. Our -not so covert- mission is to spark a revolution that will change the world."
3. Folkd - Another platform work something like StumbleUpon i.e. for social bookmarking/searching the interesting sites/blogs. Following is the extract from the Folkd site:
"Using social bookmarks with folkd.com will enrich your web-surfing experience. We provide a simple website and easy to use browser buttons which allow you to:
- Save your favourite links and bookmarks online and access them from anywhere at any time.
- Press our "star"-button to vote up the best links on the web with just one click.
- Search the most popular links and discover cool sites your friends liked.
- Easily recommend the best sites to your friends via email, facebook or twitter.
- Connect to interesting users to follow their latest links.
- Search and organise your collection by tags and keep private things private!"
4. BuzzFeed - Another platform work something like StumbleUpon but with more sleek and bold user interface, it will definitely be more appealing to younger generation. Following is the extract from the BuzzFeed official site:
"BuzzFeed Tracks the Web’s Obsessions in Real Time
We feature the kind of things you’d want to pass along to your friends: an outrageous video that’s about to go viral, an obscure subculture breaking into the mainstream, a juicy bit of gossip that everyone at the office will be talking about tomorrow, or an ordinary guy having his glorious 15-minutes of fame. And when you read BuzzFeed, you’ll always know the movies, music, and products that are on the rise and worth your time."
5. Quora - Quora is a platform for learning and sharing whereby you can post a question or answering question posted by another members. Following is the extract from the Quora official site:
"Quora connects you to everything you want to know about. Quora aims to be the easiest place to write new content and share content from the web. We organise people and their interests so you can find, collect and share the information most valuable to you.
When you want to know more about something, Quora delivers you answers and content from people who share your interests and people who have first-hand knowledge -- like real doctors, economists, screenwriters, police officers, and military veterans. On Quora, it's easy to create a personalized homepage of everything you want to know about by following topics, questions, people and boards."
I am not implying that we need to get involved in all the above but it is important for internet marketers to be aware of what is happening in the social media space. Failing which, we will not know what we are missing out!
If you are an internet marketer from Asia countries like Malaysia, Singapore, Thailand, Hongkong etc..I am pretty sure many of you are also very much involved in the Social Media sharing like facebook, twitter, blog and more recently, Google +.
Do you know that you can earn some residual income just by sharing messages via your social media networks? There are a few established Social Media Advertising networks that allow you to do just that.
Following are two established networks that i am recommending:
1. ChurpChurp:
a. Applicable to: Singapore, Malaysia, Philippines and Hong Kong
b. Channel of social sharing: Facebook, Twitter, Blogs, MSN and many others.
c. Click on the image below to learn more of the network:
2. Says.my:
a. Applicable to: Malaysia only
b. Channel of social sharing: Facebook
c. Click on the image below to learn more of the network:
All the best in your social sharing.
Cheers!
P/S: On the related topic, recently I've chanced upon a new online shopping site (from Singapore) whereby there are regular discounts/offers from everything under the sun. Click on the image below to find out more:
For all Internet Marketers, entrepreneur or small business owners who are involved in selling products or services, you can't afford to ignore the Social Media or Social Networking. It is a powerful tool/platform that will create massive traffics/leads for your business, if you do it rightly.
That's why the latest craze of the term "Social Commerce"! Recently, I've chanced upon a video channel that focusing on helping small businesses in coming up with strategies and plan to boost their Social Media Marketing presents, check out the videos via the following links:
In Internet Marketing, social media or social network sites are an important piece of jigsaw puzzle to your overall internet marketing venture. Thus, it is a force that cannot be ignored. Soon, there will be another HUGE platform coming into picture and I am sure it will create a great impact to your internet marketing action.
Google+, is the answer to facebook by Google, the search engine giant! It is currently in intensive trial stage and stay tune for this forthcoming great thing. For sneak preview of what Google+ has to offer, do check-out my post below:
I personally view that Internet Marketers can tap on the following features of Google+ to increase their visibility on this new social network and/or overall search ranking in Google:
1. Circles - Unlike Facebook, Circles allow you to easily group your friends into different circles so that you can share the pertinent message/information to selected circles only. It is beneficial for target marketing especially if you can incorporate your "list" as your circles!
2. Sparks - It allows you to search and save any articles, video, audio (or anything at all) of your interest so that you can read it later. Better still, you can share it with your friends or circles of friends. It is a great place to "promote" your website/blogs.
3. Hangouts - This is the platform for you and your friends to be on video chat while on the move. If it's taken off well, could be a potential platform for placement of ads or affiliate programs of your choice.
Enjoy your social media marketing venture and keep learning.
Social Media, especially Facebook has become a critical element towards the success of Internet Marketing. With the more than 500 millions members base and it's free to create Fan Page feature. It is a powerful tool to promote your sites/blogs//products/services.
Do you have a facebook fanpage or planning to create one? Admire to own a fanciful Fan Page that allow you to create an effective squeeze page or landing page right inside your facebook?
If you answer "Yes" to the above, you must check out the Fan Page Pro product which allow you to create all the above without any technical skills or coding. The benefits:
Simple and effective template to fit any industry.
Easy to use editor for all the content editing.
Instant Live updating - hands free content updates.
In Internet Marketing (IM), one of the most critical element that determines the success of your venture is targeted traffics. There are many ways (paid or free) to attract target traffics, of course, one of the effective way that comes to your mind is through Social Media like Facebook, Twitter, LinkedIn etc...
However, in order to gain any success via the Social Media avenue, you need to have enough friends/fans/followers (whatever you called it). Recently, I chanced upon a marvellous tool called Twiends (don't be mislead by the name and it's logo, it's not only for twitter!) which will drastically increase your followers into multi-folds.
First, this tool it FREE to join. Secondly, this tool is very inuitive, simple and fun to use.
So, how does it works? Just follow the 6 simple steps below:
1. Register your Account and tag your Facebook and/or Twitter account to your ID (or you can log-in directly through your Twitter Account). You will get x number of seeds upon successful registration.
2. Select the country you are coming from.
3. Indicate up to 5 categories of your interests (e.g. Internet Marketing, Self Development etc...)
4. Next, it's action time, you can choose to view the random list of users from Facebook, Twitter or Youtube channel
5. Select whether you want the list to be filtered by country (i.e. from same country as you) OR with the same interest(s). [System will always display another separate random list for your consideration]
6. Every time when you follow/befriend a user, you will gain the indicated number of seeds. Of course, the reverse is true too i.e. whenever somebody follow/befriend you, your seeds will be reduced accordingly.
P/S: If you want to get more friends/followers within a shorter time, there is an option for you to buy "one-off purchase" or "monthly subscription package" to ensure that you have enough supplier of seeds for others to follow/befriend you!
Thats' it, from then on, just repeat steps 4 to 6 until you are happy with your friends/followers list.
Attached is the main screen of Twiends, click on the image below to explore further on this fantastic tool:
I hope you will find this tool is of help and do feel free to drop me a line or two in the comment on your review.
